Month: March 2026

  • Why I Believe Small, Simple Products Win

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    Small Simple Products win when launching.

    Why I believe small, simple products win, especially for first-time launches. When I first started thinking about launching products to my audience, I thought the first one needed to be exciting and creative. I was looking for a big splashing brand moment, something that felt clever and distinctly “me.” Something that would make people say, […]

  • What is Interest Based Media & Why It Matters

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    Interest based media and why it matters.

    In the early days of social media, platforms were primarily social graphed. Meaning the algorithm showed your content mostly to people who followed you. My growth in this era depended heavily on building a follower base, and my content distribution was tied to who I knew and who knew me. Today, platforms like TikTok, Instagram, […]